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IMAX, The Journey – D&AD New Blood Winner





All IMAX experiences bring us together in a journey through time and space. It’s a line that travels to places, jumping to the past, present, and future. And it takes our imagination with it. Where we ride along and go through every emotion, all amplified by IMAX technology, seen in a new design system. Experience what life feels like, with IMAX.

This project has proudly been selected for a D&AD New Blood Pencil for 2024, created alongside my great colleagues Dani Rosalez and Wenbin Sun.